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Toyota (1)

Tacoma Truck (13)

2022

Incentives Provided by TMS

Affiliate Offer : $5,000 offer on select Toyota models

  1. $5,000 Offer
  • Applies to multiple models.

Disclaimer(s)
  • 1. Customer must be an approved Toyota sponsored* Paralympic Athlete 2. Customer must be issued a TMNA authorized Paralympic Sponsored* Athlete Consumer Cash Request Form Guidelines: 1. Offer valid on any new, unused and unlicensed, vehicle purchased or leased out of dealer's ground stock inventory during the program period and registered with the appropriate state motor vehicle department. 2. This offer can be combined with other offers excluding VSPP (TSC02). 3. Must be 18 years of age and have a valid driver's license. -- Offer provided by Toyota Motor Sales, U.S.A. (See Trims)
  • See State Disclaimer *
Incentives Provided by TMS

Loyalty Offer : $750 offer on select Toyota models

  1. $750 Offer
  • Applies to multiple models.

Disclaimer(s)
  • Toyota lease maturities with an original or revised contract with an eligible maturity date will receive a Toyota Lease Loyalty certificate via direct mail or email (depending on customer privacy selection). 1. Offer valid on any new, unused and unlicensed, vehicle purchased or leased out of dealer's ground stock inventory during the program period and registered with the appropriate state motor vehicle department. Fleet purchasers are excluded. 2. Must be 18 years of age and have a valid driver's license. 3. Offer void where prohibited. Customer purchasing or leasing a new, unused and unlicensed vehicle, from dealer's ground stock inventory through Toyota Financial Services (TFS), is entitled to the rebate if they meet the following conditions: 1. Customer finances or leases through Toyota Financial Services (TFS) (i.e. offer is not valid with financial institutions other than TFS). 2. Customer on the original lease agreement or customer from the same household enters into a lease or retail agreement with TFS. 3. Contract date and retail date on the RDR are within the same program period. 4. Customer qualifies for an eligible tiers and terms: a. Refer to the TFS Subvention/special rates FSB for eligible terms and tiers on the applicable model/model year. b. Standard rates retail up to 84 months Tiers 1+ - T7, Lease up to 36 months Tiers 1+ - T7. 5. Incentive amount is clearly disclosed on the TFS retail contract/lease agreement. (i.e. no payments will be made directly to consumers). -- Offer provided by Toyota Motor Credit Corporation (See Trims)
  • See State Disclaimer *
Incentives Provided by TMS

Military Offer : $500 offer on select Toyota models

  1. $500 Offer
  • Applies to multiple models.

Disclaimer(s)
  • Military rebate offered by Toyota Motor Sales, U.S.A., Inc. and may be applied toward finance or lease contracts on a new Toyota. To qualify for the rebate, at the time of purchase or lease you must: 1. In current active duty status in the U.S. Military (Navy, Army, Air Force, Marines, National Guard, Coast Guard and active Reserve) OR a U.S. Military inactive reserves (i.e., Ready Reserves) that are part of the Individual Ready Reserve, Selected Reserve and Inactive National Guard; OR 2. A retired U.S. Military, regardless of the date of separation from active service; OR honorably discharged veteran of the U.S. Military within two years of their honorable discharge date; OR 3. Household member* of an eligible U.S. Military personnel; AND 4. Provide verifiable proof of military status or proof of active service, required at time of purchase, in the form of one of the following documentations: a. Leave an Earnings Statement b. Military Identification Card (no photo copy required to be sent to TFS) c. Veterans/Retirees DD Form-214 5. Receive a salary sufficient to cover ordinary living expenses and vehicle payments; AND 6. Is credit approved by TFS. Not all applicants will qualify. On lease contracts, rebate must be applied toward the Amount Due at Lease Signing or toward the Capitalized Cost Reduction. On finance contracts, rebate must be applied toward the Down Payment. Limit one rebate per finance or lease transaction per eligible U.S. military personnel or eligible household member. Offer not combinable with the College Graduate Rebate Program, the iFi Program, and the Lease-End Refi Program. Vehicle must be taken out of dealer stock. Terms, conditions and restrictions apply. Program is not available in AL, FL, GA, NC, and SC. Rebate terms may be more generous in your local area. Ask your participating dealer about the military rebate terms in your area. Must pay sales tax. Void where prohibited by law. Not redeemable for cash. Toyota Financial Services is a service mark of Toyota Motor Credit Corporation (TMCC). TMCC is the authorized attorney-in-fact and servicer for Toyota Lease Trust. -- Offer provided by Toyota Motor Credit Corporation (See Trims)
  • See State Disclaimer *
Incentives Provided by TMS

College Grad Offer : $500 offer on select Toyota models

  1. $500 Offer
  • Applies to multiple models.

Disclaimer(s)
  • Eligible Vehicles: ALL New* Toyota vehicles, including dealer demonstrators with 20,000 miles or less. Vehicles must be taken out of dealer stock. To obtain the College Graduate Rebate, you must be (1) enrolled in or be a graduate from an Eligible School, (2) fulfill an Eligible Degree Status and (3) provide proof of Eligible Degree Status all as defined below: 1. Eligible School/Degree Programs: An "Eligible School" is an accredited school in the 50 United States, U.S. Virgin Islands or Puerto Rico. An "Eligible Degree" is defined as one of the following from/with an Eligible School: A. A four year undergraduate degree from a college, university or a registered nursing program; or B. A two year associate or undergraduate degree from a community college, junior college or technical college or university; or C. A two year trade or vocational degree or certification; or D. Current enrollment in a graduate school degree program. 2. Eligible Degree Status: A. You are currently enrolled in a graduate degree program from an Eligible School; or B. You have already obtained an Eligible Degree from an Eligible School within two calendar years prior to signing your lease or finance contract through your dealer and Toyota Financial Services (TFS). C. You will obtain an Eligible Degree from an Eligible School within six months after signing your lease or finance contract through your dealer and TFS. 3. Proof of Eligible Degree Status: You must provide proof of Eligible Degree status by submitting the following required documents to your dealer: A. For proof of Eligible Degree status where you have graduated from an Eligible School/Degree program within the last two years or will graduate from an Eligible School/Degree program within six months of signing your finance or lease contract: a. Copy of diploma; or b. Letter from the college/university/trade school registrar's office stating graduation date and type of degree earned or to be earned; or c. Copy of the final transcript confirming graduation date and type of degree earned. B. For proof of Eligible Degree status where you are currently enrolled in a graduate school program from an Eligible School: a. Copy of current transcript confirming enrollment in a graduate degree program; or b. Letter from the college/university registrar's office enrollment in a graduate degree program. Customer must also: 1. At contract signing, furnish verifiable proof of present employment or proof of future employment, which will begin within 120 days of credit approval, with a salary sufficient to cover ordinary living expenses and vehicle payments; and 2. Be approved for credit by, and finance "the Vehicle" through a participating Dealer and Toyota Financial Services (TFS). During the last 24 months, all obligations on your credit report must have been paid within 60 days of the due date, and your credit report must not show more than $1,000 in total charge-offs. One Rebate per transaction/contract. Rebates are only available on contracts that are actually booked with TFS. -- Offer provided by Toyota Motor Credit Corporation (See Trims)
  • See State Disclaimer *
Incentives Provided by TMS

Affiliate Offer : $500 offer on select Toyota models

  1. $500 Offer
  • Applies to multiple models.

Disclaimer(s)
  • Customer Eligibility: 1. Customer must be associated with *US Olympic Athlete, *US Paralympic Athlete, *NGB (National Governing Body) Employee, *USOPP (United States Olympic and Paralympic Properties) employee or USOPC (United States Olympic & Paralympic Committee) 2. Customer must be issued a TMNA authorized Toyota Sponsored Olympic* Consumer Cash Request Form Guidelines: 1. Offer valid on any new, unused and unlicensed, vehicle purchased or leased out of dealer's ground stock inventory during the program period and registered with the appropriate state motor vehicle department. 2. Can be combined with other offers excluding VSPP (TSC02). 3. Must be 18 years of age and have a valid driver's license. -- Offer provided by Toyota Motor Sales, U.S.A. (See Trims)
  • See State Disclaimer *

2021

Incentives Provided by TMS

Financing Offer : 2.49% APR for 72 months on select Toyota Tacoma models

  1. 2.49% APR for 36 months
  2. 2.49% APR for 39 months
  3. 2.49% APR for 42 months
  4. 2.49% APR for 48 months
  5. 2.49% APR for 60 months
  6. 2.49% APR for 72 months
  • Applies to select new 2021 Toyota Tacoma.

Disclaimer(s)
  • Excludes TRD PRO. Estimated APR and payment amount are only available on approved credit if you finance your vehicle through your selected Toyota dealer and Toyota Financial Services. Offer is available to very well qualified credit customers. Your transaction will be subject to negotiation between you and your dealer. Many variables, including current market conditions, your credit history and down payment, will affect your APR and or monthly payment and other terms. See your Toyota dealer for actual pricing including APRs, monthly payments and other terms and special offers. Offers are subject to change or termination at any time. Consult your dealer on program compatibility with other offers. Toyota Financial Services is a service mark of Toyota Motor Credit Corporation. Truth in Lending Act Disclosure: Down payment will vary with APR and credit. For example, 2.49% APR with $2,500 down payment provides for 72 monthly payments of $14.97 per $1000 financed for qualified buyers. 2.49% APR for a term of 36 months corresponds to a monthly cost of $28.86 per $1000 financed. 2.49% APR for a term of 39 months corresponds to a monthly cost of $26.72 per $1000 financed. 2.49% APR for a term of 42 months corresponds to a monthly cost of $24.89 per $1000 financed. 2.49% APR for a term of 48 months corresponds to a monthly cost of $21.91 per $1000 financed. 2.49% APR for a term of 60 months corresponds to a monthly cost of $17.74 per $1000 financed. The rates described are for estimation purposes only; you may not be able to finance at this rate. (See Trims)
  • See State Disclaimer *
Incentives Provided by TMS

Affiliate Offer : $5,000 offer on select Toyota models

  1. $5,000 Offer
  • Applies to multiple models.

Disclaimer(s)
  • 1. Customer must be an approved Toyota sponsored* Paralympic Athlete 2. Customer must be issued a TMNA authorized Paralympic Sponsored* Athlete Consumer Cash Request Form Guidelines: 1. Offer valid on any new, unused and unlicensed, vehicle purchased or leased out of dealer's ground stock inventory during the program period and registered with the appropriate state motor vehicle department. 2. This offer can be combined with other offers excluding VSPP (TSC02). 3. Must be 18 years of age and have a valid driver's license. -- Offer provided by Toyota Motor Sales, U.S.A. (See Trims)
  • See State Disclaimer *
Incentives Provided by TMS

Loyalty Offer : $750 offer on select Toyota models

  1. $750 Offer
  • Applies to multiple models.

Disclaimer(s)
  • Toyota lease maturities with an original or revised contract with an eligible maturity date will receive a Toyota Lease Loyalty certificate via direct mail or email (depending on customer privacy selection). 1. Offer valid on any new, unused and unlicensed, vehicle purchased or leased out of dealer's ground stock inventory during the program period and registered with the appropriate state motor vehicle department. Fleet purchasers are excluded. 2. Must be 18 years of age and have a valid driver's license. 3. Offer void where prohibited. Customer purchasing or leasing a new, unused and unlicensed vehicle, from dealer's ground stock inventory through Toyota Financial Services (TFS), is entitled to the rebate if they meet the following conditions: 1. Customer finances or leases through Toyota Financial Services (TFS) (i.e. offer is not valid with financial institutions other than TFS). 2. Customer on the original lease agreement or customer from the same household enters into a lease or retail agreement with TFS. 3. Contract date and retail date on the RDR are within the same program period. 4. Customer qualifies for an eligible tiers and terms: a. Refer to the TFS Subvention/special rates FSB for eligible terms and tiers on the applicable model/model year. b. Standard rates retail up to 84 months Tiers 1+ - T7, Lease up to 36 months Tiers 1+ - T7. 5. Incentive amount is clearly disclosed on the TFS retail contract/lease agreement. (i.e. no payments will be made directly to consumers). -- Offer provided by Toyota Motor Credit Corporation (See Trims)
  • See State Disclaimer *
Incentives Provided by TMS

College Grad Offer : $500 offer on select Toyota models

  1. $500 Offer
  • Applies to multiple models.

Disclaimer(s)
  • Eligible Vehicles: ALL New* Toyota vehicles, including dealer demonstrators with 20,000 miles or less. Vehicles must be taken out of dealer stock. To obtain the College Graduate Rebate, you must be (1) enrolled in or be a graduate from an Eligible School, (2) fulfill an Eligible Degree Status and (3) provide proof of Eligible Degree Status all as defined below: 1. Eligible School/Degree Programs: An "Eligible School" is an accredited school in the 50 United States, U.S. Virgin Islands or Puerto Rico. An "Eligible Degree" is defined as one of the following from/with an Eligible School: A. A four year undergraduate degree from a college, university or a registered nursing program; or B. A two year associate or undergraduate degree from a community college, junior college or technical college or university; or C. A two year trade or vocational degree or certification; or D. Current enrollment in a graduate school degree program. 2. Eligible Degree Status: A. You are currently enrolled in a graduate degree program from an Eligible School; or B. You have already obtained an Eligible Degree from an Eligible School within two calendar years prior to signing your lease or finance contract through your dealer and Toyota Financial Services (TFS). C. You will obtain an Eligible Degree from an Eligible School within six months after signing your lease or finance contract through your dealer and TFS. 3. Proof of Eligible Degree Status: You must provide proof of Eligible Degree status by submitting the following required documents to your dealer: A. For proof of Eligible Degree status where you have graduated from an Eligible School/Degree program within the last two years or will graduate from an Eligible School/Degree program within six months of signing your finance or lease contract: a. Copy of diploma; or b. Letter from the college/university/trade school registrar's office stating graduation date and type of degree earned or to be earned; or c. Copy of the final transcript confirming graduation date and type of degree earned. B. For proof of Eligible Degree status where you are currently enrolled in a graduate school program from an Eligible School: a. Copy of current transcript confirming enrollment in a graduate degree program; or b. Letter from the college/university registrar's office enrollment in a graduate degree program. Customer must also: 1. At contract signing, furnish verifiable proof of present employment or proof of future employment, which will begin within 120 days of credit approval, with a salary sufficient to cover ordinary living expenses and vehicle payments; and 2. Be approved for credit by, and finance "the Vehicle" through a participating Dealer and Toyota Financial Services (TFS). During the last 24 months, all obligations on your credit report must have been paid within 60 days of the due date, and your credit report must not show more than $1,000 in total charge-offs. One Rebate per transaction/contract. Rebates are only available on contracts that are actually booked with TFS. -- Offer provided by Toyota Motor Credit Corporation (See Trims)
  • See State Disclaimer *
Incentives Provided by TMS

Military Offer : $500 offer on select Toyota models

  1. $500 Offer
  • Applies to multiple models.

Disclaimer(s)
  • Military rebate offered by Toyota Motor Sales, U.S.A., Inc. and may be applied toward finance or lease contracts on a new Toyota. To qualify for the rebate, at the time of purchase or lease you must: 1. In current active duty status in the U.S. Military (Navy, Army, Air Force, Marines, National Guard, Coast Guard and active Reserve) OR a U.S. Military inactive reserves (i.e., Ready Reserves) that are part of the Individual Ready Reserve, Selected Reserve and Inactive National Guard; OR 2. A retired U.S. Military, regardless of the date of separation from active service; OR honorably discharged veteran of the U.S. Military within two years of their honorable discharge date; OR 3. Household member* of an eligible U.S. Military personnel; AND 4. Provide verifiable proof of military status or proof of active service, required at time of purchase, in the form of one of the following documentations: a. Leave an Earnings Statement b. Military Identification Card (no photo copy required to be sent to TFS) c. Veterans/Retirees DD Form-214 5. Receive a salary sufficient to cover ordinary living expenses and vehicle payments; AND 6. Is credit approved by TFS. Not all applicants will qualify. On lease contracts, rebate must be applied toward the Amount Due at Lease Signing or toward the Capitalized Cost Reduction. On finance contracts, rebate must be applied toward the Down Payment. Limit one rebate per finance or lease transaction per eligible U.S. military personnel or eligible household member. Offer not combinable with the College Graduate Rebate Program, the iFi Program, and the Lease-End Refi Program. Vehicle must be taken out of dealer stock. Terms, conditions and restrictions apply. Program is not available in AL, FL, GA, NC, and SC. Rebate terms may be more generous in your local area. Ask your participating dealer about the military rebate terms in your area. Must pay sales tax. Void where prohibited by law. Not redeemable for cash. Toyota Financial Services is a service mark of Toyota Motor Credit Corporation (TMCC). TMCC is the authorized attorney-in-fact and servicer for Toyota Lease Trust. -- Offer provided by Toyota Motor Credit Corporation (See Trims)
  • See State Disclaimer *
Incentives Provided by TMS

Affiliate Offer : $500 offer on select Toyota models

  1. $500 Offer
  • Applies to multiple models.

Disclaimer(s)
  • Customer Eligibility: 1. Customer must be associated with *US Olympic Athlete, *US Paralympic Athlete, *NGB (National Governing Body) Employee, *USOPP (United States Olympic and Paralympic Properties) employee or USOPC (United States Olympic & Paralympic Committee) 2. Customer must be issued a TMNA authorized Toyota Sponsored Olympic* Consumer Cash Request Form Guidelines: 1. Offer valid on any new, unused and unlicensed, vehicle purchased or leased out of dealer's ground stock inventory during the program period and registered with the appropriate state motor vehicle department. 2. Can be combined with other offers excluding VSPP (TSC02). 3. Must be 18 years of age and have a valid driver's license. -- Offer provided by Toyota Motor Sales, U.S.A. (See Trims)
  • See State Disclaimer *

2020

Incentives Provided by TMS

Military Offer : $500 offer on select Toyota models

  1. $500 Offer
  • Applies to multiple models.

Disclaimer(s)
  • Military rebate offered by Toyota Motor Sales, U.S.A., Inc. and may be applied toward finance or lease contracts on a new Toyota. To qualify for the rebate, at the time of purchase or lease you must: 1. In current active duty status in the U.S. Military (Navy, Army, Air Force, Marines, National Guard, Coast Guard and active Reserve) OR a U.S. Military inactive reserves (i.e., Ready Reserves) that are part of the Individual Ready Reserve, Selected Reserve and Inactive National Guard; OR 2. A retired U.S. Military, regardless of the date of separation from active service; OR honorably discharged veteran of the U.S. Military within two years of their honorable discharge date; OR 3. Household member* of an eligible U.S. Military personnel; AND 4. Provide verifiable proof of military status or proof of active service, required at time of purchase, in the form of one of the following documentations: a. Leave an Earnings Statement b. Military Identification Card (no photo copy required to be sent to TFS) c. Veterans/Retirees DD Form-214 5. Receive a salary sufficient to cover ordinary living expenses and vehicle payments; AND 6. Is credit approved by TFS. Not all applicants will qualify. On lease contracts, rebate must be applied toward the Amount Due at Lease Signing or toward the Capitalized Cost Reduction. On finance contracts, rebate must be applied toward the Down Payment. Limit one rebate per finance or lease transaction per eligible U.S. military personnel or eligible household member. Offer not combinable with the College Graduate Rebate Program, the iFi Program, and the Lease-End Refi Program. Vehicle must be taken out of dealer stock. Terms, conditions and restrictions apply. Program is not available in AL, FL, GA, NC, and SC. Rebate terms may be more generous in your local area. Ask your participating dealer about the military rebate terms in your area. Must pay sales tax. Void where prohibited by law. Not redeemable for cash. Toyota Financial Services is a service mark of Toyota Motor Credit Corporation (TMCC). TMCC is the authorized attorney-in-fact and servicer for Toyota Lease Trust. -- Offer provided by Toyota Motor Credit Corporation (See Trims)
  • See State Disclaimer *
Incentives Provided by TMS

College Grad Offer : $500 offer on select Toyota models

  1. $500 Offer
  • Applies to multiple models.

Disclaimer(s)
  • Eligible Vehicles: ALL New* Toyota vehicles, including dealer demonstrators with 20,000 miles or less. Vehicles must be taken out of dealer stock. To obtain the College Graduate Rebate, you must be (1) enrolled in or be a graduate from an Eligible School, (2) fulfill an Eligible Degree Status and (3) provide proof of Eligible Degree Status all as defined below: 1. Eligible School/Degree Programs: An "Eligible School" is an accredited school in the 50 United States, U.S. Virgin Islands or Puerto Rico. An "Eligible Degree" is defined as one of the following from/with an Eligible School: A. A four year undergraduate degree from a college, university or a registered nursing program; or B. A two year associate or undergraduate degree from a community college, junior college or technical college or university; or C. A two year trade or vocational degree or certification; or D. Current enrollment in a graduate school degree program. 2. Eligible Degree Status: A. You are currently enrolled in a graduate degree program from an Eligible School; or B. You have already obtained an Eligible Degree from an Eligible School within two calendar years prior to signing your lease or finance contract through your dealer and Toyota Financial Services (TFS). C. You will obtain an Eligible Degree from an Eligible School within six months after signing your lease or finance contract through your dealer and TFS. 3. Proof of Eligible Degree Status: You must provide proof of Eligible Degree status by submitting the following required documents to your dealer: A. For proof of Eligible Degree status where you have graduated from an Eligible School/Degree program within the last two years or will graduate from an Eligible School/Degree program within six months of signing your finance or lease contract: a. Copy of diploma; or b. Letter from the college/university/trade school registrar's office stating graduation date and type of degree earned or to be earned; or c. Copy of the final transcript confirming graduation date and type of degree earned. B. For proof of Eligible Degree status where you are currently enrolled in a graduate school program from an Eligible School: a. Copy of current transcript confirming enrollment in a graduate degree program; or b. Letter from the college/university registrar's office enrollment in a graduate degree program. Customer must also: 1. At contract signing, furnish verifiable proof of present employment or proof of future employment, which will begin within 120 days of credit approval, with a salary sufficient to cover ordinary living expenses and vehicle payments; and 2. Be approved for credit by, and finance "the Vehicle" through a participating Dealer and Toyota Financial Services (TFS). During the last 24 months, all obligations on your credit report must have been paid within 60 days of the due date, and your credit report must not show more than $1,000 in total charge-offs. One Rebate per transaction/contract. Rebates are only available on contracts that are actually booked with TFS. -- Offer provided by Toyota Motor Credit Corporation (See Trims)
  • See State Disclaimer *

New Toyota Tacoma in Madison, WI at East Madison Toyota

Shoppers can find the new Toyota Tacoma truck for sale or lease at East Madison Toyota. This powerful pickup truck offers a popular choice with lots of style. While a light-duty model, the Tacoma offers a hard-working persona. Take to the streets or the trails in this versatile Toyota truck. shoppers can find the Toyota Tacoma in our new inventory at East Madison Toyota. Visit our store today in Madison, WI to learn more. Our dealership and service center can be found just 10 minutes outside of Sun Prairie, WI. Use our handy map and directions for the best route.

View Our Inventory of Toyota Tacoma Trucks for Sale at Our Dealership

 

You can enjoy the Toyota Tacoma in one of six trim levels:

  • SR
  • SR5
  • TRD Sport
  • TRD Off-Road
  • Limited
  • TRD Pro

Engine Options

The Toyota Tacoma comes in many looks and styles. It features a couple options for engines, each giving you great power and performance. Base trims offer a 2.7-liter, 159 horsepower four-cylinder engine, which generates 180 pound-feet of torque. The most power comes from an available 2.5-liter, Atkinson-Cycle V6 engine. This powerful option generates 278 horsepower and 265 pound-feet of torque. Through the V6 engine, the Tacoma can tow up to 6,400 lbs. The Tacoma also comes available with part-time four-wheel drive to help out during the winter months in Waunakee, WI.

Technology/Equipment Options

Whether taking on some hands-on work or having fun with friends in Deforest, the Tacoma has a lot to offer. The standard audio system allows you to connect to certain devices through Amazon Alexa and Apple CarPlay®. The Tacoma also features a standard 4.2-inch multi-information display (MID). This helpful tool projects basic details at your line of sight, for distraction-free travel.

The TRD Pro series offers the most functional upgrades to this truck. Take to the trails with special shock absorbers, skid plates, and other gear. TRD Pro Tacoma models offer lots of off-road-savviness.

Test Drive the New Toyota Tacoma Today

Shoppers will find great deals on the Toyota Tacoma at East Madison Toyota. Our finance center can make you some great offers for auto loans and leases. You can find affordable Toyota Tacoma trucks new and pre-owned in our used collection in Madison, WI. We also offer genuine Toyota parts and accessories on-site at our parts store. Visit East Madison Toyota today, located less than a half-hour outside of Verona. See you soon!